Direct mail
Sales letters and brochures, complete direct mail packages for products and services, (B2B or B2C), qualified lead generation programs, magazine and newsletter subscription promotion, self-mailers, catalog blurbs, fund raising letters, capabilities brochures, advertising, press releases and general product/service literature – any programs or formats seeking a response. For specific experience by product/service category see Portfolio.
For examples of some direct mail projects see the following .PDFs:
Lead generation letter for IBM and the Baan Alliance
Subscription letter for Health Networking News magazine
Brochure for 3-book series for professionals
