Direct Marketing Solutions Resources

Publications | List Sources | Postal Links

Places to go and people to know in the world of Direct Marketing.

Publications

Following are the principal periodicals covering the direct marketing industry:

Target Marketing Magazine, 800-777-8074 (www.targetonline.com)

DM News, 212-925-7300, (www.dmnews.com)

DIRECT Magazine 203-358-9900 (www.mediacentral.com/direct)

List Sources

Some major list compilers/brokers include:

Accudata America (www.accudata.com)

Standard Rate and Data Service (All list sources)
800-851-SRDS, (www.srds.com)

American List Council (all SICs, compiled and response lists)
908-874-4300, (www.amlist.com)

Worldata (Especially big in high tech lists, plus all SICs)
800-331-8102, (info@worldata.com)

Direct Media (Hi-tech lists and all SICs)
203-532-1000, (www.directmedia.com)

TRW (Consumer databases, automobile databases, financial lists)
800-527-3933

Metromail (Consumer databases)
800-527-3933 / 800-541-0524

Database America (All SICs, major business and consumer
databases) 800-223-7777 (www.databaseamerica.com)

Dun & Bradstreet (Corporate and Executive databases)
800-624-5669

The Lifestyle Selector (Consumer psychographics)
800-525-3533

Postal Links

The USPS offers much help to mailers.

Homepage: www.usps.com

Find city zip codes at www.usps.com/ncsc/lookups/lookup_ctyzip.html

Calculate postal rates at http://postcalc.usps.gov

Exclusively for direct mailers: www.uspsdirectmail.com

These links are provided soley as a courtesy to visitors to this site and do not constitute an endorsement or guarantee of any kind whatsoever by Duncan Direct Associates regarding either the accuracy of any information or advice provided by the link destinations, or of any of the services and/or products provided by said link destinations.